2025 National Board Director

The Canadian Public Relations Society (CPRS) is an organization of professionals who practice public relations in Canada and abroad. Our members work to maintain the highest standards and to share a uniquely Canadian experience in public relations.

Fondée en 1948, La Société canadienne des relations publiques (SCRP) est un organisme regroupant des femmes et des hommes qui pratiquent les relations publiques au Canada et à l'étranger. Nos membres veillent à maintenir les normes professionnelles les plus élevées et à partager une expérience canadienne unique en matière de relations publiques.

Type of recognition

CPRS National Volunteer Badge

This badge formally recognizes service as a National Board Director of the Canadian Public Relations Society (CPRS). It signifies formal governance and strategic leadership within a national professional association. Recipients contribute to the advancement of the profession through policy direction, ethics oversight, and organizational strategy.

This recognition acknowledges leadership, governance, and professional stewardship at the highest level of CPRS.

Core Competencies

Strategic Leadership & Governance: Guides national priorities, contributes to long-term strategy, and upholds CPRS’s vision, mission, and ethical standards.

Policy and Oversight: Participates in governance, fiscal responsibility, and national policy decision-making with transparency and accountability.

Ethical and Professional Practice: Models adherence to the CPRS Code of Professional Standards and champions ethics and integrity across all communications.

Advocacy & Representation: Serves as a visible national ambassador for CPRS, advancing the public relations profession across Canada.

Collaboration & Influence: Works effectively with fellow directors, committees, and local societies to align national initiatives and foster organizational cohesion.

Supporting Skills

• Board and committee leadership
• Strategic planning and risk assessment
• Stakeholder engagement and relationship management
• Public representation and communication

Learning and Development Outcomes

Estimated learning effort: 25–40 hours per year through meetings, policy development, and governance activities.

Learning mode: Experiential and reflective leadership practice.

Recognition type: Organizational Recognition Badge

The recipient has been duly elected or appointed to the Canadian Public Relations Society’s National Board of Directors in accordance with CPRS Bylaws and Regulations.

Their eligibility and service have been verified by the CPRS National Office confirming:

• Active national membership in good standing;
• Successful election or appointment through the official CPRS nominations process;
• Completion of the required Board orientation and governance training;
• Active participation in Board meetings, committees, and strategic planning throughout their term.