2025 National Chief Examiner APR

The Communications and Public Relations Society of Canada (CPRS) is the national professional association for communications and public relations practitioners in Canada. CPRS supports professional development, accreditation and ethical practice, and connects a community of practitioners through its national organization and member societies across the country.

La Société canadienne des communications et des relations publiques (SCRP) est l’association professionnelle nationale canadienne regroupant les praticiens des communications et des relations publiques. La SCRP favorise l’excellence professionnelle grâce à l’accréditation, au perfectionnement professionnel, à la défense des intérêts, à la recherche et au respect de l’éthique.

Type of Recognition

This badge formally recognizes distinguished service and professional contribution as the Chief Examiner within the CPRS Accreditation framework. It honours the recipient’s leadership in guiding the accreditation process, mentoring evaluators, and ensuring rigorous, fair, and ethical assessment of candidates.

This recognition reflects verified expertise in accreditation governance, assessment methodology, and professional mentorship that upholds the integrity of the APR designation.

Skills and Competencies

Program Leadership & Oversight: Leads the national accreditation process, ensuring fairness, consistency, and alignment with CPRS’s professional standards and Code of Ethics.

Evaluator Training & Development: Designs, delivers, and supports training for accreditation evaluators, fostering professional excellence and consistency in assessment.

Ethical Evaluation Practice: Models integrity, impartiality, and confidentiality in all aspects of candidate review and program delivery.

Governance & Quality Assurance: Oversees accreditation frameworks, rubrics, and documentation to ensure transparency, reliability, and continuous improvement.

Mentorship & Professional Growth: Provides guidance and mentorship to accreditation volunteers, evaluators, and candidates, strengthening the professional community.

Strategic Alignment: Advises the CPRS National Board and Certification team on accreditation policy, program development, and emerging trends in professional standards.

Supporting Skills

• Assessment design and calibration
• Research and program evaluation
• Leadership and facilitation
• Communication and feedback delivery
• Conflict resolution and problem-solving
• Ethical decision-making

Learning and Development Outcomes

Estimated learning effort: 40–60 hours per year through evaluation oversight, training, and strategic program development.

Learning mode: Experiential, reflective, and mentorship-based professional practice.

Recognition type: Organizational recognition badge representing leadership, accreditation expertise, and ethical governance within CPRS.

The recipient has been formally appointed by the Canadian Public Relations Society’s National Council on Accreditation to serve as Chief Examiner for the APR Program during the 2025 term.

Their eligibility and service have been verified by the CPRS National Office confirming:

• Active national membership and APR status in good standing;
• Verified appointment through Council approval;
• Demonstrated expertise in the Accreditation process, ethical standards, and evaluation practices;
• Completion of all Chief Examiner responsibilities, including grader recruitment and training, oversight of written and oral examinations, adjudication of appeals, and assurance of fairness, confidentiality, and consistency in candidate evaluation;
• Collaboration with the National Office and local Accreditation Chairs to uphold national standards and continuous improvement of the APR Program.